What Does Your Business Represent?
This is more than just what you do for a living. What you represent online is who you are, who you want to be, and how you treat others. Consumers want to humanize your company they want to know the dreams you have and what a day in your life really looks like. You might find these things mundane and boring but others might be very curious about what someone in your profession actually does. That is why we want to show and tell them so they can get to know the real you. You always want to buy something from someone you know or that comes highly recommended by someone you trust. This gives you a personality that a consumer can relate to and bond within a way where they trust you. This gives you credibility in your community.
When you give people a glimpse into your world they gain a connection with you and this makes them more likely to want to purchase a product or service from your company or recommend your company to someone they know. That is why we offer the services we do so that you can gain trust from your community and become the “go-to company” in your industry. When you show your pictures and projects to your followers on social media they gain a sense of who you are as a business. When you show them yourself and the struggles or triumphs you allow them to humanize your business with an actual person. They gain a connection and find common ground with you. Have you heard the old “can’t judge a book by its cover” saying? Well, people can and they do. So let’s put the best book cover on your business and give them something to look at that really represents you.
Do you use social media accounts for your business?
Hi Amanda! I’ve been in marketing for over 10 years and a graphic artist for longer. I love your blog.
Social media marketing is so important for a business’ growth.